Exponic
2024
Aim
- To create a 500 m² area to allow exhibiting the whole range of Yokohama discs and tyres, and to build-up the scene for show programs.
600 m²
The stand area
6х4 m
Multimedia screen
23
Mounters
34 hours
Mounting
Exponic
2024
Result
- A special exposition including the BluEarth tyres. The accent is an inflatable construction in the shape of the Earth with the diameter of 3 m. We used interactive technologies and a 24 m² multimedia screen. A new plant in Lipetsk Region was presented, attracting extra visitors and potential buyers. At the exhibition Yokohama presented its largest ever stand in Russia.
