Exponic
2022

Aim

  • To create a 500 m² area to allow exhibiting the whole range of Yokohama discs and tyres, and to build-up the scene for show programs.

600

The stand area

6х4 m

Multimedia screen

23

Mounters

34 hours

Mounting

Exponic
2022

Result

  • A special exposition including the BluEarth tyres. The accent is an inflatable construction in the shape of the Earth with the diameter of 3 m. We used interactive technologies and a 24 m² multimedia screen. A new plant in Lipetsk Region was presented, attracting extra visitors and potential buyers. At the exhibition Yokohama presented its largest ever stand in Russia.
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